​

Palms are sweaty, knees weak, arms are heavy...

Not Eminem lyrics, just the feelings of a long-distance runner whose marathon is 4 days and one hour away.

On Sunday, I'm running crawling the Manchester Marathon for the 2nd time and I feel nervous, excited, sweaty, and 26.2 other emotions wrapped up in one.

Months and miles of training accumulate into one morning of madness.

This week, you'll find me downing water, upping carbs, stretching more than I've ever stretched, and randomly bursting into tears.

I'll keep you posted on how I get on next week! (BTW keep an eye on your emails for a special surprise on Monday morning!).

But it's got me thinking that running a business is like running a marathon.

🔥 no matter how much you prep and train, there will always be external factors out of your control that can affect your performance - it doesn't mean you did anything wrong

🔥 it's one of the most exhausting and painful things you'll ever do. in fact, sometimes you'll wonder 'why' and fantasise about getting a full-time j.o.b. (but it's also one of the best!)

🔥 it may feel like you're alone but if you look around, you'll find people cheering you on, supporting you, wanting to learn from you.

Until next week!

Cheers,

Nic

PS I took inspiration for today's subject line from a sign I spotted at a marathon..."I don't know about you, but I'm feeling 26.2" *sung in Taylor Swift*

Other incredible signs I've spotted are:

"Don't be shit"

"Remember you paid to do this"

"When your legs get tired, run with your heart"

"Run like you stole it"

"You run better than our government"

​

Here's how I can help you unfuck your marketing Reader...

1) Want to lead fearlessly, grow your business and own your space? Join the waitlist for my new 1-1 coaching container, Unstoppable. Limited spaces. Join the waitlist here [with one click!].

2) Tired of copy templates that make you sound like everyone else? I'm releasing brand voice-based copy templates, that will show you how to write like you. Be first to hear when they drop. Get early access by joining the waitlist [with one click].

3) Want to track student (or client) wins & feedback automatically? I'm sharing all my secrets inside my NEW course, Student Success Engine. Join the waitlist [in one click!] for first access.

4) Swipe my research process I use to write high-converting copy in my £9 course to truly understand your audience...without sticking CCTV inside their head. You get bite-sized trainings, all my documents & a LIVE Q&A...for just £9 inside Voice of Customer Vault.​

5) Write copy that sounds exactly like you or your clients with coaching from moi, feedback and accountability. Join the waitlist [in one click] for when Brand Voice Baller coaching program opens.

6) Hate the thought of writing your own copy? Taking bookings for the Launch Suite: my agency offers full-funnel copy, strategy & implementation. Fill out my contact form here.

​

You're receiving this email because you've purchased a product, signed up for a training or downloaded a freebie.

If you're a student and would like to receive product-related emails ONLY, then tap here and I'll sort that for you.

Wanna jump off my email list altogether? You can unsubscribe here.

X and Why, Foundry, 6 Brindley Place, , Birmingham , West Midlands B1 2JB